Below is a list of words that are used throughout the site. I have taken the definitions from all over the internet and from various online dictionaries[1]. If you have a better definition, let me know on the contact us page.
adsense — an advertisement application run by a Google. Website owners can enroll in this program to enable text, image, and more recently, video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis.
adwords — Google's flagship advertising product and main source of revenue. AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads. The AdWords program includes local, national, and international distribution. Google's text advertisements are short, consisting of one title line and two content text lines. Image ads can be one of several different Interactive Advertising Bureau (IAB) standard sizes.
affiliate marketing — is an Internet-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's marketing efforts.
affiliate programs — an automated marketing program where a Web advertiser or merchant recruits webmasters to place the merchant's banner ads or buttons on their own Website.
anchor text — Anchor text refers to the visible text in a link.
For example: < a href="http://www.swhowarddesign.com/" >click here< /a > The "click here" part is the Anchor Text.
Android — is a software platform for mobile devices, powered by the Linux kernel, initially developed by Google and later the Open Handset Alliance.[2] It allows developers to write managed code in the Java language, controlling the device via Google-developed Java libraries.
api — an application programming interface (API) is a set of routines, data structures, object classes and/or protocols provided by libraries and/or operating system services in order to support the building of applications.
applications — application software is a subclass of computer software that employs the capabilities of a computer directly and thoroughly to a task that the user wishes to perform.
app — an application, typically a small, specialized program downloaded onto mobile devices.
blog — on-line shared diary where people can publish diary entries about their personal hobbies or experiences; public online updated chronological entries of links to websites and subjects with personal remarks by users, weblog.
blogging — add new information on a weblog, author a blog, update a blog.
browsers — program used for viewing sites on the World Wide Web. The major web browsers in order of usage according to Net Applications are Windows Internet Explorer, Mozilla Firefox, Apple Safari, Google Chrome, and Opera.
cms — A Content Management System (CMS) is a software system used for content management deployed primarily for interactive use by a potentially large number of contributors.
comscore — comScore is an internet marketing research company that provides marketing data and services to many of the internet's largest businesses. comScore tracks all internet data on its surveyed computers in order to study online behavior.
consumers — a person who uses goods or services
content — information and experiences created to benefit audiences in contexts that they value.
crm — (customer relationship management) systems and software developed to help companies build and maintain good relationships with their customers (by efficiently and cleverly storing information about each customer).
digg — a social news website made for people to discover and share content from anywhere on the Internet, by submitting links and stories, and voting and commenting on submitted links and stories. Voting stories up and down is the site's cornerstone function, respectively called digging and burying.
display advertising — a type of advertising that typically contains text (i.e., copy), logos, photographs or other images, location maps, and similar items. Display advertising also appears on the Internet, as a form of internet marketing. Display advertising appears on web pages in many forms, including web banners.
domain names — a unique, case-insensitive, name, consisting of a string made up of alphanumeric characters and dashes separated by periods. An internet website address.
ebay — an American Internet company that manages eBay.com, an online auction and shopping website in which people and businesses buy and sell a broad variety goods and services worldwide.
ecommerce — consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks.
email marketing — a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience.
facebook — Facebook is a free-access social networking website that is operated and privately owned by Facebook, Inc. Users can join networks organized by city, workplace, school, and region to connect and interact with other people.
firefox — Mozilla Firefox is a free and open source web browser descended from the Mozilla Application Suite and managed by Mozilla Corporation. Firefox had 22.51% of the recorded usage share of web browsers as of May 2009, making it the second most popular browser in terms of current use worldwide, after Internet Explorer.
flash — is a multimedia platform originally acquired by Macromedia and currently developed and distributed by Adobe Systems. Since its introduction in 1996, Flash has become a popular method for adding animation and interactivity to web pages.
flickr — an image and video hosting website, web services suite, and online community platform. In addition to being a popular Website for users to share personal photographs, the service is widely used by bloggers as a photo repository. As of November 2008, it claims to host more than 3 billion images.
forums — a discussion group where users can interact through a series of posts typically contained within threads. Popular forum software includes vbulletin and phpbb.
google — a widely used search engine that uses text-matching techniques to find web pages that are important and relevant to a user's search.
google adsense — see adsense.
google adwords — see adwords.
google analytics — is a free service offered by Google that generates detailed statistics about the visitors to a website.
host — On the World Wide Web, it is a computer that houses the files that create your website. The host computer is connected to the Internet full-time over high speed wires.
html — Hyper Text Markup Language. The standard language for describing the contents and appearance of pages on the World Wide Web.
If you have a better definition for any of these words, let me know.
impressions — With regard to online advertising, it is the number of times an ad banner is downloaded and presumably seen by users. Guaranteed impressions refers to the minimum number of times an ad banner will be seen by users.
javascript — A scripting programming language most commonly used to add interactive features to web pages.
keywords — The word (or words) a user types in when presented with a search box. On a search engine, for example, a keyword is the term or phrase that you type in to begin an online search.
The term keyword also appears in a meta tag as part of the HTML code on a Website. Keywords are the series of words which follow this tag, and often comprise a long list of terms in order to help the search engines readily identify and better index the Website.
link building — the process of getting high quality inbound (incoming) links for a website.
linkedin — is a business-oriented social networking site mainly used for professional networking.
local search — the use of specialized Internet search engines that allow users to submit geographically constrained searches against a structured database of local business listings.
marketing — the commercial processes involved in promoting and selling and distributing a product or service.
merchants — professionals who deal with trade, dealing in commodities that they may or may not produce themselves, in order to produce profit.
mixx — a user-driven social media website that serves to help users submit or find content by peers based on interest and location. It combines social networking and bookmarking with web syndication, blogging and personalization tools.
mobile device — (also known as cell phone device, handheld device, handheld computer, "Palmtop" or simply handheld) is a pocket-sized computing device, typically having a display screen with touch input or a miniature keyboard.
myspace — The name of a social networking site (SNS) that consists of a network of member's profiles, Web logs, photos, e-mail, forums, group, and more.
paid search — A type of contextual advertising where website owners pay an advertising fee, usually based on click-through or ad views to have their website search results shown in top placement on search engine result pages.
pay per click — Pay per click (PPC) is an Internet advertising model used on search engines, advertising networks, and content sites, such as blogs, in which advertisers pay their host only when their ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
ppc — see pay per click.
RSS — (most commonly translated as "Really Simple Syndication") is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.
search engines — A Web search engine is a tool designed to search for information on the World Wide Web. The search results are usually presented in a list and are commonly called hits. The information may consist of web pages, images, information and other types of files.
search engine marketing — or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.
Search Engine Optimization — the process of improving the volume or quality of traffic to a website from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines. This gives a website web presence.
search marketing — see search engine marketing
sem — see search engine marketing.
seo — see search engine optimization.
social media — is content created by people using highly accessible and scalable publishing technologies. At its most basic sense, social media is a shift in how people discover, read and share news, information and content.
social networking — social network service focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. Most social network services are web based and provide a variety of ways for users to interact, such as e-mail and instant messaging services.
stumbleupon — an Internet community that allows its users to discover and rate Web pages, photos, and videos. It is a personalized recommendation engine which uses peer and social-networking principles.
twitter — is a free social networking and micro-blogging service that enables its users to send and read each others' updates, known as tweets. Tweets are text-based posts of up to 140 characters, displayed on the author's profile page and delivered to other users — known as followers — who have subscribed to them.
web analytics — Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.
web 2.0 — the term given to describe a second generation of the World Wide Web that is focused on the ability for people to collaborate and share information online. Web 2.0 basically refers to the transition from static HTML Web pages to a more dynamic Web that is more organized and is based on serving Web applications to users.
web design — The selection and coordination of available components to create the layout and structure of a Web page.
Web Hosting — The service of hosting a site on the Internet making it viewable for other users on the net.
widgets — A generic term for the part of a GUI that allows the user to interface with the application and operating system. Widgets display information and invite the user to act in a number of ways. Typical widgets include buttons, dialog boxes, pop-up windows, pull-down menus, icons, scroll bars, resizable window edges, progress indicators, selection boxes, windows, tear-off menus, menu bars, toggle switches and forms.
wordpress — is a free and open source blog publishing application. WordPress is the official successor of b2\cafelog which was developed by Michel Valdrighi.
yahoo — is an American public corporation headquartered in Sunnyvale, California, (in Silicon Valley), that provides Internet services worldwide. The company is perhaps best known for its web portal, search engine, Yahoo! Directory, Yahoo! Mail, news, and social media websites and services. Yahoo! was founded by Jerry Yang and David Filo in January 1994 and was incorporated on March 1, 1995.
youtube — a video sharing website on which users can upload and share videos, and view them in MPEG-4 format.
1. Most of these definitions came directly from Wikipedia.
2. Open Handset Alliance (2007-11-05). Industry Leaders Announce Open Platform for Mobile Devices. Press release. Retrieved on 2007-11-05.
